My customer avatar's name is Miguel and he is 21 years old. He is Venezuelan, but was raised in Miami, FL. His hobbies include: biking, outdoor and indoor sports, working out, binge-watching shows on Netflix and Disney+, hanging out with friends, and playing video games. He drives a 2019 Toyota Rav4 and he would love to own an Audi in the future. His favorite shows are: Friends, Stranger Things, The Sopranos, Star Wars: The Clone Wars, Supernatural, and Rick & Morty. He is a finance student and shares an apartment with two other roommates. He is currently single and does not have any children but is planning on having at least two in the future. Miguel is organized and likes planning out his schedule and days out in advance. He has a male 6-year old yellow labrador, but he loves all sorts of pets and animals for that matter. His friendships are crucial to him and holds them as one of his most core values, the relationship he has with his best friends are more like sibling relationships. I have a lot in common with the avatar, I basically modeled him after myself. Our differences are that I am 19, while he is 21, and he is a finance major while I am a general business major, and he drives a car. His hobbies are a good match for my business because he is pretty active and would definitely enjoy the services my business provides.
Hey Luis,
ReplyDeleteYour avatar seems very detailed and it looks like you have a pro typical customer that is very similar to yourself as you stated. This is likely because your business was inspired by a service that you yourself was in need of. Similar to this, many of your friends would probably have the need for your service as I am sure that they have similar hobbies to your own. Modeling a business after something you yourself would use is great because then you would automatically have people similar to yourself that would use your service as well. This is a great asset to a new business.
-Jordan Jacobs
Hey Luis,
ReplyDeleteI liked the inclusion of such a detailed list of where your avatar is from and their lies and hobbies. Also the inclusion of what vehicle they drive I believe lends to his nature and what he aspires to be. Plus it is good to see the importance of friends in their life and how much of a match his personality and hobbies match up to your businesses opportunity. great job.
Best,
Austin Felter